More and more companies are realizing the need to be in the water purifier product segment. We covered a brief article on water purifier products before here. Today we talk about Whirlpool India which has launched 3 water purifier products recently. These require electricity to operate unlike the ones which we had covered in our previous article. Let us go in to the details without further delay.

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There are three models from Whirlpool which consumers can consider. They are Elite, Deluxe and Platinum. All of them are certified by Gold Seal of WQA, USA. Apparently this body offers the most stringent tests in the world for water purifiers.

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The products are collectively being referred to under an umbrella brand name “Purafresh”. The literature from  the company also mentions that Purafresh products have a “6th Sense purifier” and “protect technology”. The USP here is that whirlpool products not only purify water but they also protect it post purification. So in the manufacturer’s words : They play a dual role.

Some features are mentioned in the picture below:

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We are attaching a scanned copy of the specifications as this is easier to read. Please click on the image below to enlarge and read  the detailed specifications:

Indicative Costs

From our sources we have gathered the approximate prices for these products. They are as follows:

• Deluxe model - Rs. 13,500/-
• Elite model - Rs. 15,000/-
• Platinum model - Rs. 22,000/-

“piyo pure, raho sure.”

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